Sunday, November 28, 2010

Extra Credit

No, I had not used a blog prior to this RTF class.  Using the blogs in this course gave students an opportunity to review and have a better understanding of lectures.  Because the blogs are opened to the public, students may see each other’s and gain different perspectives of what is discussed in class and in TA sections.  Sometimes, they also forced students to read the given material, because without reading, one would not be able to complete the assignment. 

It was difficult for me, however, to complete the assignments where we were to find photos on the internet of specific scenes in a movie.  Many times these photos were annoying to find because I felt as though I could not complete the assignment to the best of my ability unless I found the perfect picture.  It was also difficult to find time to complete the blogs on a weekly basis with the time given.  It can be hard for students to complete a task when given only a few days to do so, especially if they are taking other classes where weekly assignments are due.  It would be more beneficial for the students if the assignment was given at the beginning of the week so that they have time to think about what is being discussed in lecture for their blog.  To overcome these difficulties, I would have to find different movies to discuss and stay up later working on other class assignments.  

The blog prompts that were more interesting/beneficial were those that entailed the reading.  The first assignment, for example, forced me to actually read the selected reading from the course packet.  It gave me better understandings of ideas like hegemony and ideology when dealing with the media.  Other assignments, like the shot progression topic, were difficult for me because I had trouble finding photos that would fit exactly into the requirements. 

I would only recommend a blog in a future course for RTF if the assignment is given sooner in the week, and if there were more opportunity for students to actually discuss what was in their blog.  Overall, I did not enjoy this particular blog; however, with some minor tweaking, I believe it could be beneficial for both the students and instructors. 

Yes, you can use my blog in a paper or report.

Sunday, November 21, 2010

Globalization

Globalization is the increase of interconnectedness between people, cultures, and nations.  This process increases opportunities for communication, exchange of material and symbolic goods, and the migration of people across national borders (Straubhaar).  Hybridization is the interaction between previously separate cultures over time.  This type of mixing can result in the glocalization of media products, or taking an idea that proved to be successful in one place and utilizing it in another.  Game shows, for example, have been adopted throughout the media all across the world.  Various Japanese game shows are currently being portrayed in the US, such as “Wipe Out.”

Sunday, November 7, 2010

Grill Your Way to Happiness: Weber Advertisements

One of my favorite advertising campaigns is for Weber grill.  It is persuasive in a way that makes the consumer feel like he/she, no matter the age, will have fun with friends and family if a Weber grill is purchased.  The book discusses consumer needs to which advertising appeals.  One of these needs is “diversion” or a need to “have fun.”   
This type of advertising appeal allows advertisers to make their consumers feel like they will have a happier, more care-free life if a certain product is purchased.  In the Weber commercials, people of every age are dancing freely around their Weber grills, without a care in the world as to what others think.  This advertisement exemplifies this type of appeal because it offers suggestions of a life filled with fun and opportunity to let go with friends and family for those who purchase this product.
Here is a link to one of the commercials:
http://www.youtube.com/watch?v=JVzOyrlm3zs

Wednesday, November 3, 2010

Hollywood's Three-Act Structure in Jurassic Park

Jurassic Park is an example of the use of Hollywood’s three-act structure in films.  There are two plot points that present mini climaxes and propel action into the following acts as well as a climax that provides a resolution to the main characters’ problems.

The first plot point occurs toward the beginning of the movie when the paleontologists/scientists are introduced to the dinosaurs that Dr. Hammond has created.  They realize that his vision was no joke and these animals are real.  Malcom, the crazy thinker of the bunch, sees that nature can evolve itself to reproduce and take control, leaving the audience to question if Dr. Hammond and his staff can keep control of his dinosaur park. 
The second point occurs about half way through the movie when the money and power hungry computer programmer, Dennis, attempts to steal some of the DNA used to create the dinosaurs by turning off the power in the park while the other characters are on a tour.  The paleontologists, children, Dr. Hammond, the lawyer and Malcom are left stranded with the dinosaurs lurking about freely, making it questionable as to if they will escape.
The climax occurs very close to the end of the movie when the characters realize they are going to make it out of the park safely after the dinosaurs almost take nature’s course and turn on each other.  This point takes place when the favorite characters are safely on a helicopter and the T-rex fights off the velociraptors and take down the “Dinosaurs Ruled the Earth” sign with his roar.